Writing a Super Bowl spot was a big deal. But not as big of a deal as choosing the right fabric for an avocado neck pillow. That one was a doozie.

New York Festivals, Bronze - Direct.

The Drum

The best thing about this campaign? Every part of the Avocados From Mexico Shopping Network, from the phone line to the Memory Foam Fruit Bowl, was fully functional. So much so we ran out of everything.

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TEAM: Mckailey Carson, AD